Sonesta Expands Global Footprint with New Opening in Lima, Peru

Leading Hospitality Brand Expands Latin American Footprint with Sonesta Hotel Miraflores

NEWTON, MA [October 3, 2025] – Sonesta International Hotels Corporation (Sonesta) today announced the opening of Sonesta Hotel Miraflores in Lima, Peru with Master Franchisor GHL Hoteles. The 133-room upscale hotel is located within walking distance of Kennedy Park, Iglesia Matriz Virgen Milagrosa, Love Park and Lima’s main shopping district.

“We are proud to open Sonesta Hotel Miraflores, which will be Sonesta’s second property in Lima,” said Keith Pierce, Sonesta’s EVP and President of Franchise & Development. “Sonesta’s strategy of international expansion includes a specialized focus on growing our presence in the LATAM region. We look forward to providing an upscale option for guests traveling the region and further strengthening Sonesta’s reputation within the market.”

The hotel features many of the new brand elements introduced this year, including the Tapestry of Self Portrait, an installation created by various artists to capture the unique spirit of each of the hotels in the Sonesta Hotels, Resorts & Cruises brand. Like the threads of a tapestry, these portraits intricately weave together historical references and captivating details about each hotel’s heritage and surroundings, forming a visual mosaic that brings the soul of a community to life.

Sonesta Hotel Miraflores will be operated by GHL Hoteles, a leading multi-brand hotel management company in Latin America, with over 60 years of experience. Earlier this year, Sonesta renewed its long-standing Master Franchise Agreement with the company through 2034, covering the development and franchising of most of Sonesta’s brands in Peru, Colombia, Ecuador, Chile, and Argentina. The partnership includes the Sonesta Hotel El Olivar, Sonesta´s first property in Lima.

Sonesta Hotels, Resorts & Cruises emphasize wellness and well-being, fostering genuine connections between staff and guests while ensuring harmony between each hotel and its surroundings. Guests can unplug in stylish rooms inspired by each hotel’s destination and enjoy a host of indoor and outdoor amenities and work-friendly spaces.

Guests of Sonesta Hotel Miraflores will enjoy pet-friendly oversized guest rooms and property specific amenities including buffet breakfast, an on-site restaurant and a well-equipped gym. Hotel guests will be able to earn or redeem points as members of the award-winning Sonesta Travel Pass loyalty program.

About GHL

GHL Hoteles is a leading Colombian multi-brand hotel management company in Latin America, recognized for delivering exceptional guest experiences and outstanding financial performance. The organization currently manages 64 hotels across ten countries, from Guatemala to Chile, with more than 8,000 guest rooms.

With over 60 years of experience, GHL operates across various hotel segments, including luxury, lifestyle, premium, economy, and leisure, through its own brands, independent properties, and international brands.

The company is backed by Advent, one of the world’s leading private equity firms, and has received multiple international awards, positioning it as a leading hotel manager in the region and enhancing its credibility and appeal to investors.