SONESTA SIMPLY SUITES OPENS FOUR NEW LOCATIONS
Oct 20, 2023 2 mins read
Newest Mid-Scale Extended Stay Brand within Sonesta’s Portfolio Continues to Grow
Sonesta International Hotels Corporation (Sonesta) today announced the grand openings of four new Sonesta Simply Suites locations this week:
- Sonesta Simply Suites Lafayette, a 104-room hotel located in Louisiana.
- Sonesta Simply Suites Memphis is a 72-room hotel located in Tennessee.
- Sonesta Simply Suites Stafford an 82-room hotel located in Texas.
- Sonesta Simply Suites Lansing, a 122-room hotel located in Illinois.
“The addition of four new Sonesta Simply Suites hotels in four new destinations underscores the demand for extended stay hotel options,” said Keith Pierce, EVP and President of Franchise & Development, Sonesta. “With these hotels, Sonesta has opened over 20 hotels this year. These four conversions demonstrate how our fast, friendly and flexible approach to franchise and development continues to resonate with owners.”
The four new Sonesta Simply Suites are opening at time when the extended stay category is growing faster than the broader hospitality market. According to a mid-year 2023 report by hospitality industry consulting firm The Highland Group, extended stay hotels saw a 3.2% increase in RevPAR in Q2 year over year compared to a 2.7% increase in RevPAR for the overall industry. Extended stay occupancy rates stand 11% above comparison to all hotels for the same time period, according to Smith Travel Research (STR).
Sonesta Simply Suites offers travelers simplicity, which is thoughtfully curated through each detail for a seamless and carefree stay. Simply Suites is a place guests can depend on for everything they need and nothing they don’t. Sonesta now offers over 65 locations to experience Sonesta Simply Suites and its uncomplicated approach to extended stay. Guests of these locations can earn or redeem points in the award-winning Sonesta Travel Pass loyalty program.
Sonesta is one of the fastest-growing hospitality companies in the U.S., currently ranked 8th by Smith Travel Research (STR) with 1,200 properties totaling 100,000 guest rooms across 15 brands in eight countries. You will find nearly 300 hotels under one of Sonesta’s seven brands – Royal Sonesta ; Sonesta Hotels & Resorts ; Sonesta Select ; Sonesta ES Suites ; Sonesta Simply Suites ; Sonesta Posadas del Inca ; Sonesta Cruise Collection – operating in the U.S., Canada, Chile, Colombia, Ecuador, Egypt, Peru, and St. Maarten.