Hotel Openings / RenovationsSonesta Simply Suites
Sonesta Simply Suites Opens Four New Locations
Oct 20, 2023 2 mins read
Newest Mid-Scale Extended Stay Brand within Sonesta’s Portfolio Continues to Grow
Sonesta International Hotels Corporation (Sonesta) today announced the grand openings of four new Sonesta Simply Suites locations this week:
- Sonesta Simply Suites Lafayette, a 104-room hotel located in Louisiana.
- Sonesta Simply Suites Memphis is a 72-room hotel located in Tennessee.
- Sonesta Simply Suites Stafford an 82-room hotel located in Texas.
- Sonesta Simply Suites Lansing, a 122-room hotel located in Illinois.
“The addition of four new Sonesta Simply Suites hotels in four new destinations underscores the demand for extended stay hotel options,” said Keith Pierce, EVP and President of Franchise & Development, Sonesta. “With these hotels, Sonesta has opened over 20 hotels this year. These four conversions demonstrate how our fast, friendly and flexible approach to franchise and development continues to resonate with owners.”
The four new Sonesta Simply Suites are opening at time when the extended stay category is growing faster than the broader hospitality market. According to a mid-year 2023 report by hospitality industry consulting firm The Highland Group, extended stay hotels saw a 3.2% increase in RevPAR in Q2 year over year compared to a 2.7% increase in RevPAR for the overall industry. Extended stay occupancy rates stand 11% above comparison to all hotels for the same time period, according to Smith Travel Research (STR).
Sonesta Simply Suites offers travelers simplicity, which is thoughtfully curated through each detail for a seamless and carefree stay. Simply Suites is a place guests can depend on for everything they need and nothing they don’t. Sonesta now offers over 65 locations to experience Sonesta Simply Suites and its uncomplicated approach to extended stay. Guests of these locations can earn or redeem points in the award-winning Sonesta Travel Pass loyalty program.
ABOUT SONESTA
About Sonesta International Hotels
Sonesta is the 8th largest hotel company in the U.S. according to Smith Travel Research (STR) with approximately 1,100 properties totaling 100,000 guest rooms across 13 brands in eight countries. Sonesta owns, manages and/or franchises under The Royal Sonesta; The James, Classico Collection by Sonesta, Sonesta Hotels, Resorts & Cruises; MOD Collection by Sonesta, Sonesta Select; Sonesta Essential, Sonesta ES Suites, Sonesta Simply Suites, Red Lion Hotels, Inns & Suites by Sonesta; Signature Inn by Sonesta; Americas Best Value Inn by Sonesta and Canadas Best Value Inn by Sonesta. Redefining hospitality through its award-winning Sonesta Travel Pass loyalty program, Sonesta offers guests the opportunity to earn and redeem points for unparalleled value and personalized experiences. Sonesta Travel Pass members receive the best rates, earn immediate points towards free nights, and accelerated status progression based on stays. For more information about Sonesta, visit Sonesta.com to make a reservation or franchise.sonesta.com to explore joining our portfolio.
