Sonesta Announces Opening of Signature Inn Medford
Mar 06, 2026 1 min read
NEWTON, MA (March 6, 2026) – Sonesta International Hotels Corporation (Sonesta) today announced the grand opening of Signature Inn Medford Downtown, a 35-room, upper-economy hotel located at 345 South Central Avenue in Medford, Oregon. The hotel is convenient to Crater Lake and the wine country of the Rogue Valley.
“Signature Inn Medford further expands Sonesta’s presence in Oregon,” said Keith Pierce, Sonesta’s EVP and President Franchise & Development. “With retro revival a trend in high demand in 2026 and the increased consumer interest in road trips, we are thrilled to continue the growth and momentum of the Signature Inn brand.”
Signature Inn® by Sonesta summons the golden age of travel and adds a retro-modern twist to provide a unique and comfortable experience. The brand competes with upper economy and midscale brands for road trip destinations, coastal towns and urban locations. Rooted in nostalgia and designed with mid-century influences, Signature Inn invites guests to “Travel Outside Ordinary.”
Signature Inn Medford Downtown guests can earn or redeem points as members of the award-winning Sonesta Travel Pass loyalty program.
ABOUT SONESTA
About Sonesta International Hotels
Sonesta is the 8th largest hotel company in the U.S. according to Smith Travel Research (STR) with approximately 1,100 properties totaling 100,000 guest rooms across 13 brands in 10 countries. Sonesta owns, manages and/or franchises under The Royal Sonesta®; The James™, Classico Collection by Sonesta™, Sonesta Hotels, Resorts & Cruises®; MOD Collection by Sonesta™, Sonesta Select®; Sonesta Essential®, Sonesta ES Suites®, Sonesta Simply Suites®, Red Lion Hotels, Inns & Suites by Sonesta®; Signature Inn® by Sonesta; Americas Best Value Inn by Sonesta™ and Canadas Best Value Inn by Sonesta™. Redefining hospitality through its award-winning Sonesta Travel Pass loyalty program, Sonesta offers guests the opportunity to earn and redeem points for unparalleled value and personalized experiences. Sonesta Travel Pass members receive the best rates, earn immediate points towards free nights, and accelerated status progression based on stays. Join now at https://www.sonesta.com/join-travel-pass. For more information about Sonesta visit Sonesta.com or to join our portfolio visit Franchise.Sonesta.com, email development@Sonesta.com or call 617.658.1596.
